We’re falling for a new look this season.

Fall Background

It’s time to bring out those boots, sweaters, rain jackets, and of course a Fall background for your next video call. The blurred video background affect only goes so far. We know what’s behind that blur. Laundry on the floor? Messy room? Working from your kitchen table? All of the above? It’s time to switch it up and Inviso Marketing is here to help.

What about the water chestnuts?

Hello old and new friends. Hello pants with buttons. Hello habits formed while working at home over the past two years — and hello to being called out on them on day one of Inviso’s Marketing-palooza.  

Welcome to the Friday 5

There’s something we love about Fridays. Besides the obvious, Fridays are a nice time to reflect on a week full of ups and downs, highs and lows. A time to wrap up and recap. That gave us the inspiration for the Friday 5, a quick conversation each month where we’ll share our thoughts and ideas…

Working closely while working remote.

Person using a laptop for a video meeting with 4 other participants

I’m a people person – I like being around people, interacting with my team, brainstorming together, working through projects, and sharing a few jokes along the way. It’s energizing, especially with my team, since they’re a pretty cool group of people. When the pandemic hit, like everyone else I went into coping mode, working with […]

Always be learning.

Live as if you were to die tomorrow. Learn as if you were to live forever. — Mahatma Gandhi School and I always got along. Unlike some of my classmates, I was always eager to make my way to the classroom, in K-12 and then throughout college. And don’t even get me started on my […]

Lessons from a gym bleacher in 3rd period.

Last week I was clearing off my desk and I found a slip of paper saved from last September’s curriculum night at my daughter’s high school. Sitting on a gym bleacher during ‘third period’, I had listened to the PE teacher talk about his coaching style. Using a scrap of paper torn from his notebook, […]

Why email nurture campaigns rock. No, really. They do.

For those of us in marketing, the rationale behind an email nurture campaign is very clear: once is not enough. We need repetition to build familiarity and trust with our audience, and to cut through the clutter. Building on our message through a series of communications gives us the time and space to create more […]